WhatsApp Business Beta Update Introduces AI-Powered Replies and New Theme Colors
WhatsApp Business has rolled out a new beta update for Android, version 2.24.26.16, through the Google Play Beta Program. This latest release brings several enhancements, including AI-powered replies, business platform integration, and refreshed theme colors designed to improve user experience.
Updated Theme Colors
The update introduces updated light and dark themes, replacing the old light blue accents. The light theme now features black accents, while the dark theme uses white highlights. These changes align the Android app with recent updates to the iOS version, helping users easily distinguish between WhatsApp Messenger and WhatsApp Business.
AI-Powered Replies
The highlight of the update is the integration of AI-powered replies. Businesses can now leverage AI to respond to customer messages, especially during periods when human support is unavailable. The AI system can:
- Address frequently asked questions.
- Guide customers through the purchasing process.
- Handle complex queries using machine learning models tailored to specific business needs.
This feature is expected to enhance customer support efficiency and improve the overall user experience for both businesses and their clients.
With these updates, WhatsApp Business continues to refine its tools to meet the evolving needs of businesses and maintain its competitive edge in the messaging platform market.
